• Logo Design
  • Brand Identity
  • Signage Design
  • Packaging Design



Le  District is a 30,000 square foot French market located in the heart of the financial district in lower Manhattan, NYC.  The logo was designed for ICRAVE, the innovation and design studio that designed the interior and strategy dividing the space into two restaurants and twelve culinary stations.  The challenge was to design a logo mark that would be versatile as the umbrella brand for the diverse space. The logo mark is a custom designed monogram, a modern take of the L and D letter forms. The font style mirrors the modern space and simple typeface that would accommodate for the various type styles within the umbrella brands of the various districts.